Why Closed chose Kubix Link PLM
Closed, the Hamburg-based fashion brand, chose Kubix Link PLM to modernize its operations and overcome the inefficiencies of its outdated product data management system.
With this platform, Closed centralizes its data, enhances collaboration among its teams, and optimizes the development of its collections.
Closed and its challenges
Closed, a Hamburg-based fashion brand, is recognized for its premium Italian-made denim. The brand operates over 35 stores across Europe and the United States, including locations in Italy, France, the Netherlands, Belgium, Great Britain, Russia, and the USA. It serves more than 1,000 wholesale customers and releases 4 women's and 2 men's collections each year.
Before adopting Lectra’s Kubix Link PLM solution, Closed struggled with an outdated Product Data Management (PDM) system. This system had not been updated for decades and had undergone numerous non-standard modifications to meet individual designers' needs.
These custom adjustments, along with the outdated infrastructure, resulted in frequent technical issues, a difficult user interface, and inefficiencies in workflows.
Why Closed chose Kubix Link as their PLM solution
Kubix Link PLM was identified as the ideal platform to address these challenges by centralizing and harmonizing data, streamlining processes, and providing a modern, user-friendly interface.
By focusing on data in its collection development, Closed is overcoming the inefficiencies of its legacy system while enhancing collaboration and driving innovation across its teams.
Now, teams in design, production, e-commerce, and IT all utilize Kubix Link PLM, allowing Closed to maintain its excellence while embracing future fashion technology.
Kubix Link PLM
Key benefits
- Tools simplify daily tasks, like checking document completeness.
- Standardized processes reduce errors and improve teamwork.
- Cloud-based system accessible on multiple devices for data management from anywhere.
- Kubix Link aims to boost efficiency and reduce extra communication.
Increased transparency in the product lifecycle leads to significant cost savings.
“One of the reasons we chose Kubix Link PLM was the clear and professional communication throughout the different steps with our design team. Although we encountered some problems during the process, such as timing, software implementation and individual setting modifications, we always found a satisfying solution.”
Marie Wächter, Design & PLM Coordinator Closed
Read Closed testimonial
Why Closed chose Kubix Link PLM
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